Que. 1 : Which of the below statement is correct with regards to endowment assurance plan?

1.  It has a death benefit component only   2.  It has both a death benefit as well as a survival component   3.  It is similar to a term plan   4.  It has a survival benefit component only

Que. 2 : Which of the below is an example of an endowment assurance plan?

1.  Money Back Plan   2.  Credit Life Insurance Plan   3.  Mortgage Redemption Plan   4.  Whole Life Plan

Que. 3 : From a _______________________ standpoint, a product is a bundle of attributes. Firms differentiate their product offerings in the marketplace by packing together different types of attributes or different bundles of the same attributes.

1.  Financial   2.  Sells   3.  Marketing   4.  None of the above

Que. 4 : From a marketing standpoint, a product is a bundle of ____________________. Firms differentiate their product offerings in the marketplace by packing together different types of attributes or different bundles of the same attributes.

1.  Attributes   2.  Needs   3.  All of the above   4.  None of the above

Que. 5 : From a marketing standpoint, a product is a bundle of attributes. Firms differentiate their product offerings in the marketplace by packing together ___________________ types of attributes or __________________ bundles of the same attributes.

1.  Different, Different   2.  Different, Same   3.  Same, Different   4.  Same, Same

Que. 6 : _____________________: refers to physical objects that can be directly perceived by touch (for instance a car or a television set)

1.  Tangible   2.  Intangible   3.  Non physical   4.  None of the above

Que. 7 : _____________________: refers to products that can only be perceived indirectly.

1.  Tangible   2.  Intangible   3.  Physical   4.  None of the above

Que. 8 : Products may be:

1.  Tangible   2.  Intangible   3.  All of the above   4.  None of the above

Que. 9 : Life insurance products offer_____________________ against the loss of economic value of an individual’s productive abilities, which is available to his dependents or to the self. The very word ‘insurance’ in ‘life insurance’ signifies the need to protect both oneself and one’s loved ones against financial loss upon death or permanent disability.

1.  Protection   2.  Rise   3.  All of the above   4.  None of the above

Que. 10 : Life insurance products offer protection against the loss of __________________________value of an individual’s productive abilities, which is available to his dependents or to the self. The very word ‘insurance’ in ‘life insurance’ signifies the need to protect both oneself and one’s loved ones against financial loss upon death or permanent disability.

1.  Financial   2.  Economic   3.  Mental   4.  All of the above

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